Up-and-coming hip-hop artist Phora has consistently delivered on his ability to construct meaningful raps layered upon meditative instrumentals. His performance at The Roxy on September 12th was a personal one, and Phora effortlessly composed a sense of connectedness with the crowd throughout the show.
The Roxy served as Phora’s home venue for his 2019 seven-stop tour, closest to his hometown of Anaheim.
The curtain at The Roxy raised to an electric energy from the crowd, with Phora delivering some conscious lyricism on the opening track “To the Moon.” Included in his set were songs from his latest studio album “Bury Me With Dead Roses” and his 2018 release “Love Is Hell.” The crowd largely comprised of diehard fans accompanied Phora’s vocals on most songs, resulting in a greater sense of unity in the building. More times than not, Phora requested to bring the house lights down and the crowd’s phone lights up. The atmosphere visually complimented Phora’s performances when articulating his personal, emotional experiences on tracks like “How It Feels To Feel Nothing” and “Back To You.”
After thanking the crowd for their support in his career and in his performance, he concluded the show with one final encore of “I Think I Love You.” Phora has undoubtedly found his niche in the contemporary hip-hop landscape, providing a mix of raw, personal lyricism and subdued, pensive instrumentals. Sharing his subjective experiences over RnB inspired beats has ensured Phora a dedicated fanbase eagerly awaiting his next artistic efforts.